Sales & Customer Service

Commercial Planning Assistant Manager

Istanbul - Head Office (Turkey)

Sales & Customer Service

Permanent contract

Fully continuous

You will lead category and channel-based commercial planning by shaping pricing, promotion, distribution and trade investment strategies, working closely with Sales and Finance to deliver sustainable sales growth and profitability.

  • Develop and monitor the Category Channel Commercial Priorities matrix
  • Develop and implement pricing and promotional strategies into actionable plans by category and channel to achieve monthly and quarterly sales targets
  • Drive distribution execution in trade in alignment with channel leads and defined PICOS targets
  • Monitor competitive activities in trade and take corrective actions in pricing and promotion planning to achieve the desired market position
  • Set and deliver profitability and strategic pricing targets by category and channel in close cooperation with Finance, aligned with P&L strategy
  • Lead monthly, quarterly and annual volume, TTS and NNS planning by category and channel to achieve company topline and bottom-line targets
  • Lead the development of mitigation and action plans to manage risks and opportunities in line with monthly S&OP outputs
  • Lead monthly sales target setting in coordination with Finance and the Commercial Director
  • Optimize TTS spend across channels and customers through ROI analysis
  • Bachelor’s degree in Business Administration, Economics, Industrial Engineering or a related field (Master’s degree is a plus)
  • Minimum 5 years of experience in Sales Operations, Commercial Excellence, Category Management or similar commercial roles
  • Strong knowledge of pricing, promotion, trade spend (TTS), and P&L management
  • Proven experience in channel and category-based commercial planning
  • Strong analytical mindset with the ability to translate data into actionable commercial insights
  • Experience working cross-functionally with Finance, Sales and Supply Chain (S&OP) teams
  • Strong communication, stakeholder management and leadership skills
  • Fluency in English (written and spoken)
  • You will join an international family-owned company with a strong long-term vision, where more than 5,300 enthusiastic colleagues work together, driven by five core values.
  • You can literally taste our passion every day through our fresh and innovative top-quality products.
  • You will help build a better world, as sustainability is high on our agenda.
  • You will get the opportunity to grow and develop in a highly dynamic environment. Our LLBG Academy supports you in becoming the best version of yourself.
  • You are given the space to roll up your sleeves, take initiative, and truly make a difference.

La Lorraine Bakery Group (LLBG) is an international family-owned company headquartered in Belgium with more than 85 years of experience in the milling and bakery sector. More than 5,300 passionate employees produce and sell high-quality bakery products to consumers, retailers and foodservice professionals in over 35 countries every day. They do so with respect for people, product and planet, because at LLBG we want our company and our people to grow in a sustainable way.

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"We are entrepreneurs, no-nonsense and with a great dedication."

Maarten - Sales Manager at LLBG

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Zeynep Gurdur

Zeynep Gurdur

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