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In-Store Excellence Manager | La Lorraine Bakery Group

The In-Store Excellence Manager is responsible for building a best-in-class bakery execution model across La Lorraine Bakery Group's retail customers. The role ensures that LLBG's bake-off concepts, category solutions, merchandising standards, and shopper activation programs are flawlessly executed in-store to maximize sales, profitability, and customer satisfaction.

The position acts as the bridge between Sales, Marketing, Category Management, NPD, Operations, and Retail Customers to ensure that LLBG is recognized as strategic bakery category partner.

The position acts as the central coordination point for the customer projects, aligning retail customers, suppliers and internal teams to deliver against agreed timelines, budgets and store readiness requirements.

The position reports directly to the Head of Retail & E-Commerce, working closely together to strengthen LLBG’s retail and e-commerce strategy and execution.

La fonction

Retail Bakery & Execution Excellence

Define and deploy LLBG's In-Store Excellence strategy across retail customers.
Establish bakery standards for product presentation, merchandising, shelf management, product rotation and freshness.
Develop and implement the “Perfect Bakery Department” concept for strategic retail customers.
Conduct store visits and execution reviews to identify improvement opportunities.

Customer Partnership Development

Build strong partnerships with key retail customers
Advise customers on bakery layout, category growth, profitability, consumer trends and operational efficiency.
Present category reviews and business recommendations to retail executives together with local LL Sales teams.

Develop and follow up on the category development and in-store execution components of joint business plans in close collaboration with Key Account Managers and field teams.

Bake-Off Execution Excellence

Own execution standards for frozen-to-fresh bakery concepts.
Ensure consistent execution of correct baking procedures, product quality standards, product availability and freshness throughout the day.
Develop and optimize baking schedules to reduce waste, improve availability and maximize sales performance.

Category Growth & Commercial Performance

Drive bakery category growth across key retail accounts.
Identify opportunities to increase traffic, basket size, conversion rates and impulse purchases.
Translate category, shopper and store performance insights into actionable in-store initiatives.
Measure the commercial impact of Store Excellence initiatives and continuously improve execution.

Votre profil

Bachelor’s degree in Business Administration, Marketing, Retail Management or a related field.
Minimum 8-10 years of experience in Retail, FMCG, Food Service or a related industry, preferably in a customer-facing role.
Strong understanding of retail operations, category management and in-store execution; bakery or fresh/frozen food experience is a strong advantage.
Strong commercial and analytical mindset with the ability to translate insights into actionable solutions.
Excellent customer management, influencing and cross-functional collaboration skills.
Hands-on, field-oriented approach with strong communication and presentation skills.
Fluent in English.
Willingness to travel regularly and spend time in customer stores.

Notre offre

You will join an international family-owned company with a strong long-term vision, where more than 5,300 enthusiastic colleagues work together, driven by five core values.
You can literally taste our passion every day through our fresh and innovative top-quality products.
You will help build a better world, as sustainability is high on our agenda.
You will get the opportunity to grow and develop in a highly dynamic environment. Our LLBG Academy supports you in becoming the best version of yourself.
You are given the space to roll up your sleeves, take initiative, and truly make a difference.

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À propos de LLBG

La Lorraine Bakery Group (LLBG) est une entreprise familiale internationale dont le siège est situé en Belgique, active depuis plus de 85 ans dans le secteur de la meunerie et de la boulangerie. Plus de 5 700 collaborateurs passionnés produisent et vendent chaque jour des produits de boulangerie de haute qualité aux consommateurs, aux détaillants et aux professionnels de la restauration dans plus de 40 pays. Ils le font dans le respect des personnes, des produits et de la planète, car chez LLBG, nous voulons que notre entreprise et nos collaborateurs se développent de manière durable.

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"Nous sommes des entrepreneurs, pragmatique et avec une grande volonté."

Maarten - Sales Manager chez LLBG

MaartenSales Manager chez LLBG

In-Store Excellence Manager

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