You will drive Route-to-Market and Commercial Excellence, optimizing sales models, field execution, technology and performance to maximize sales effectiveness and sustainable growth.
Route to Market Manager
Istanbul - Siège social (Turquie)
Sales & Customer Service
Permanent contract
Fully continuous
- Design and continuously improve the Route-to-Market strategy, ensuring the most effective coverage, distribution and service model across channels and customers.
- Develop and optimize sales and distribution models, translating commercial priorities into sustainable field execution.
- Lead channel, customer and POS segmentation to define differentiated coverage, service levels and sales approaches.
- Drive route and field-force optimization, improving territory design, visit frequency, productivity and distributor delivery efficiency.
- Manage and enhance the sales technology and data infrastructure, including sales automation, SAP and Power BI, ensuring reliable data, reporting and performance visibility.
- Establish and monitor sales performance KPIs, targets and dashboards, providing actionable insights to Sales leadership and field teams.
- Design and manage sales incentive schemes, ensuring alignment with commercial priorities and performance objectives.
- Identify, pilot and scale commercial excellence and business development initiatives that improve sales effectiveness and field execution.
- Manage relevant external partners and distributors, ensuring effective implementation of RTM initiatives and continuous improvement.
- Conduct market, competitor and organizational analyses to identify opportunities and recommend the right sales structure, roles and ways of working.
- Bachelor’s degree in Industrial Engineer or related field
- 5–8 years of experience in Sales Operations, Commercial Planning, or RTM (FMCG preferred)
- Strong analytical mindset with experience in Excel, Powe BI, or similar tools
- Solid understanding of distribution, retail channels, and sales operations
- Proven ability to work cross-functionally, manage projects, and deliver results
- Strong analytical, Project Management and strategical thinking skills
- Excellent English communication skills
- You will join an international family-owned company with a strong long-term vision, where more than 5,300 enthusiastic colleagues work together, driven by five core values.
- You can literally taste our passion every day through our fresh and innovative top-quality products.
- You will help build a better world, as sustainability is high on our agenda.
- You will get the opportunity to grow and develop in a highly dynamic environment. Our LLBG Academy supports you in becoming the best version of yourself.
- You are given the space to roll up your sleeves, take initiative, and truly make a difference.
La Lorraine Bakery Group (LLBG) est une entreprise familiale internationale dont le siège est situé en Belgique, active depuis plus de 85 ans dans le secteur de la meunerie et de la boulangerie. Plus de 5 700 collaborateurs passionnés produisent et vendent chaque jour des produits de boulangerie de haute qualité aux consommateurs, aux détaillants et aux professionnels de la restauration dans plus de 40 pays. Ils le font dans le respect des personnes, des produits et de la planète, car chez LLBG, nous voulons que notre entreprise et nos collaborateurs se développent de manière durable.
"Nous sommes des entrepreneurs, pragmatique et avec une grande volonté."
Maarten - Sales Manager chez LLBG
MaartenSales Manager chez LLBG
Le service Sales & Customer vu de l’intérieur
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